Procodice – Technology Industry Business Card Website

Problem:

The company Procodice, specializing in innovative IT solutions, faced the challenge of creating a professional business card website that would:

• Effectively present the IT services offered and completed projects.
• Enable efficient management of customer inquiries through a contact form.
• Build the company’s professional image online.
• Increase brand visibility in search engine results (SEO).
• Provide flexibility for future development and the addition of new functionalities.

The lack of a modern website limited the company’s ability to acquire clients and establish credibility in the technology market.

Actions:

1. Business Needs and Market Analysis:

• Conducted an audit of the company’s online presence and a competitive analysis of the technology sector.
• Identified key functionalities needed for the website: portfolio, contact form, and SEO optimization.

2. UX/UI Design:

• Created a modern and intuitive user interface focusing on functionality and aesthetics.
• Ensured the website was responsive, delivering smooth performance on both mobile and desktop devices.

3. Portfolio Module:

• Developed an interactive portfolio section with dynamic filters and detailed project descriptions.
• Each project features a multimedia gallery and key information about technologies and results.

4. Services Section:

• Designed a clear and engaging services section that presents the company’s offerings in an accessible way.
• Added a “Client Benefits” section for each service.

5. Contact Form:

• Implemented an intuitive contact form with an option to select the inquiry topic.
• Integrated the form with automated email notifications for the sales team.

6. SEO Optimization:

• Optimized the website for SEO to improve visibility in search engine results.
• Refined content, meta tags, and URL structures for better rankings.

7. Analytics and Monitoring:

• Implemented Google Analytics and other tools to monitor user behavior on the website.
• Created a dashboard with key performance indicators (KPIs).

8. Responsiveness and Performance:

• Optimized the website for fast loading times.
• Conducted performance tests to ensure stability under high traffic loads.

Solution to the Problem:

The business card website created for Procodice became a key tool for building client relationships and showcasing the company’s expertise. Key functionalities include:

• Dynamic Portfolio: Each project is detailed and easy to locate using advanced filters.
• Professional Service Presentation: A clear and accessible services section helps clients quickly understand the company’s offerings.
• Contact Form: An intuitive form simplifies contact initiation and inquiry management.
• SEO Optimization: The website ranks higher in Google search results, increasing organic traffic.
• Responsiveness and Speed: The website performs seamlessly across devices, delivering excellent user experiences.

Client Achievements:

• 45% increase in inquiries thanks to the improved contact form and better service presentation.
• 30% growth in search engine visibility due to optimized SEO structure and content.
• Professional service presentation: The website became a key tool for building the company’s credibility and online image.
• Improved inquiry management: The automated notification system streamlined client communication.
• 50% increase in organic traffic thanks to SEO optimization and valuable content.

Why us?

• Experience in the IT Sector: We create solutions tailored to the technology industry’s specifics.
• Modern Technologies: We use proven tools for SEO optimization and analytics.
• Aesthetics and Functionality: Our websites combine engaging design with usability.
• Development Flexibility: The website is ready for further expansion and implementation of new features.

Further Cooperation:

• Expert Article Publication Module: Planned implementation of a blog section for publishing analyses, guides, and industry news.
• Remarketing Campaigns: Automation of remarketing campaigns to attract potential clients.
• CRM Integration: Planned integration with a CRM system for better client relationship management.

New Opportunities:

• English Version of the Website: Plans for localization to target international markets.
• Webinars and Online Meetings: Implementation of a module for organizing consultations and webinars for clients.
• Advanced Analytical Tools: Expansion of tools for monitoring user behavior and conversion rates.