Trusted Software Services – Business Card of IT Services

Problem:

The Trusted Software Services company, operating in the technology sector, faced the challenge of creating a professional business card website that:

• Effectively showcases its portfolio of technological services.
• Highlights the experience and competence of the team in delivering advanced IT projects.
• Includes a clear case study section to build trust with clients.
• Ensures easy and direct contact with the company.
• Supports the building of a professional online brand image.

The lack of a modern website limited the company’s ability to attract new clients, showcase past achievements, and communicate effectively with potential business partners.

Actions:

1. Needs analysis and business goals:

• We analyzed the company’s existing online communication and best practices in the tech industry.
• Key website features were identified: a clear presentation of services, case studies, a contact form, and optimized SEO structure.

2. UX/UI design:

• We designed a modern and intuitive user interface (UX/UI) to simplify navigation across the site.
• A minimalist, elegant design was created to emphasize the brand’s professionalism.

3. Services section:

• A detailed services section was created, describing the company’s main areas of activity.
• Each service is presented clearly with a strong call to action (CTA).

4. Case studies module:

• We implemented an interactive case study module that showcases completed projects and achieved results.
• Each project includes a problem description, applied solutions, and collaboration outcomes.

5. Contact form:

• A dynamic contact form with topic selection was implemented.
• Automatic email notifications for the sales team were added.

6. SEO optimization:

• The website was optimized for SEO with appropriate meta tags, content, and URL structure.
• Technical SEO was ensured for faster loading and proper indexing.

7. Website responsiveness:

• The site was optimized for mobile devices and tablets.
• Comprehensive testing was conducted to ensure smooth performance across different screen resolutions.

8. Analytics and monitoring:

• Tools such as Google Analytics and Hotjar were integrated to monitor user behavior.
• A KPI dashboard was created to track website visits, conversions, and content effectiveness.

Solution to the Problem:

The new business card website for Trusted Software Services became the main tool for client communication and an effective channel for presenting the company’s offerings and experience. The platform provides:

• Responsiveness: The site works seamlessly on all devices, ensuring an excellent user experience.
• Professional service presentation: Each service is clearly described with strong CTAs.
• Case studies: The interactive case studies module highlights completed projects and achievements.
• Intuitive contact form: Clients can quickly and easily reach out to the company.
• SEO optimization: The website ranks higher in search results, increasing organic traffic.

Client Achievements

• 35% increase in inquiries thanks to the optimized contact form and improved service presentation.
• 25% growth in website visits due to SEO and responsive design.
• Enhanced online image: The website is a cornerstone of the company’s communication strategy.
• Improved project presentation: The interactive case studies emphasize the company’s expertise.
• Streamlined communication: Automatic notifications and an intuitive contact process reduced response times.

Why Us?

• Experience in the IT sector: We understand the needs of technology companies and deliver tailored solutions.
• Modern technologies: We use the latest tools and technologies when creating websites.
• User-focused approach: We design intuitive and functional websites that drive conversions.
• SEO optimization: Our websites are optimized for both search engines and users.

Further Cooperation

• Blog module with industry updates: Planned implementation of a blog section to publish expert content and news.
• Further UX/UI optimization: Ongoing work on improving usability and accessibility of the website.
• Marketing automation: Introduction of tools to automate email marketing campaigns.

New Opportunities

• Recruitment module: Planned implementation of a section dedicated to recruiting new talent, with an online application option.
• English version of the website: Expanding into international markets through website localization.
• CRM system integration: Streamlining customer relationship management.